Creator report

Creator performance

YouTube performance, Instagram native results, commercial outcomes and Google discovery for both YouTube channels and Instagram.

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Flags use only available data and each source or channel-and-surface median.

Time on brand as a secondary trend

Separate Nalu and pre-Nalu reads

Channel	Videos	Views	Time on brand	Subs gained

Account-wide results from Instagram via Zernio, separate from Google Search visibility.

Search Console export. Visible query rows only; Google may hide some queries.

Source	Query	Clicks	Impressions	CTR	Position	Content	Freshness	Privacy

Long-form and Shorts split

Channel	Surface	Videos	Views	Time on brand	Email subscriptions	From tools	Direct newsletter	Website clicks	Booked calls

Stored snapshot trend view

Decision metrics by video. Missing values stay unavailable.

Video	Channel	Surface	Impressions	CTR	Average view duration	30-second retention	Returning viewers	Subs gained	Website clicks	Leads	Booked calls	Lead quality

Current source state for all ten decision metrics